Agile Stream Lead — Global Delivery
iwow supported a global customer improve its tech delivery by providing a Stream Lead who brought teams together, consolidated fragmented platforms into a unified global solution, and established a standardised data pipeline across all markets — replacing local variants with a modern, scalable architecture.
Multiple local platform variants consolidated into a single modern solution supporting every market — replacing fragmented, unmaintainable legacy systems.
A new global data pipeline standardised data flows across all markets, delivering improved data quality and consistency.
Streamlined processes and reduced platform complexity enabled significantly faster delivery and lower ongoing maintenance costs.
The client was operating within a fragmented digital ecosystem where multiple local variants of the same platform had evolved across different markets. Their CMS handled large volumes of inbound and outbound data, but the landscape lacked consistency, scalability, and maintainability.
The main challenge was to retire outdated legacy systems and replace them with a unified, global solution suitable for all markets.
iwow's assignment was to support the client in transforming their dispersed system environment into a modern, consolidated platform. A key part of the contribution was providing clear and structured leadership in the role of Stream Lead for frontend development and API implementation.
- Drove the consolidation of platform variants across markets
- Ensured a solid, future-proof technical architecture
- Established a global data pipeline to standardise data flows
- Coordinated teams, guided technical decision-making, and ensured timely, high-quality deliveries
- Modern, unified global platform replacing previous local variants across all markets
- Improved data quality and standardised data flows through the new global pipeline
- Significantly faster time-to-market enabled by streamlined processes
- Reduced complexity and lower maintenance costs
- A cohesive ecosystem ready to support every market as the business scales
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