Tribe Lead & Engineering Director
iwow stabilised 23 concurrent projects, unified regional teams into a 40-person global tribe, and introduced structured agile and AI-supported development practices — delivering the leadership needed to transition a technology organisation through a major structural transformation.
Assumed responsibility for the full project portfolio, introducing standardised tracking and governance to restore delivery stability.
Onboarded regional employees, identified competence gaps, managed recruitment, and unified teams into a single global organisation.
Standardised Sprint Planning across all teams, combined with AI-supported development to accelerate the data pipeline roadmap.
The client was transitioning to a Spotify-inspired tribe structure, consolidating regional teams into a global development organisation. This tribe was tasked with managing and developing the company's central data pipelines. The client needed a leader who could stabilise ongoing projects, establish the new organisation, and bring both technical AI expertise and organisational leadership experience.
The 12-month assignment was structured in two phases. Phase 1 focused on stabilisation and governance; Phase 2 on organisational setup and agile ways of working.
- Assumed responsibility for 23 concurrent projects and introduced standardised project coding
- Mapped vendor invoices to specific projects, improving financial oversight
- Established reporting frameworks providing management with clear overview ahead of restructure
- Onboarded regional employees, identified competence gaps, and managed recruitment
- Established a unified global tribe of 40 members
- Harmonised varying work methods by introducing a shared agile framework and standardised Sprint Planning
- Project portfolio stabilised across 23 concurrent initiatives
- New global tribe organisation established with 40 members
- Structured reporting and project tracking improved management clarity
- Unified Sprint Planning gave teams more focused development time
- AI-supported development practices embedded across the tribe
- Solid foundation established for continued development of core data pipelines
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